Since its explosive success in China, Xuyan has captivated not only local diners but has also become a must-visit destination for foreign guests. Its immersive dining concept has created a buzz around the world, combining exceptional cuisine with the power of storytelling. Now, Xuyan is taking it a step further with a brand-new product line that continues to delve deep into the culture of Shanghai’s Bund, this time exploring the rich history of Building 22 on the Bund—a symbol of Shanghai’s iconic past.
The iconic Building 22, situated right in the heart of the Bund, has witnessed Shanghai's dramatic rise as an international metropolis. Over the decades, it has endured numerous cultural, political, and architectural transformations, making it a true reflection of Shanghai's dynamic history. As the city evolved, Building 22 became more than just an architectural gem—it became a landmark of Shanghai’s modernity, a fusion of Western and Eastern influences, and an embodiment of Shanghai’s allure and sophistication.
Now, housed within this century-old architectural masterpiece is Bund 1930, where Xuyan's new product line is making its debut. But Bund 1930 is not just about food; it is about transporting guests back in time, reimagining the golden era of Shanghai through a truly immersive dining experience. From the moment you step inside, the restaurant invites you to lose yourself in its nostalgic yet contemporary design. Each detail—the elegant chandeliers, the retro furniture, and the soft glow of vintage lighting—has been carefully curated to create an atmosphere that is both timeless and forward-looking.
In Bund 1930, you are not just dining; you are experiencing history. The entire space is designed to evoke the opulence and social dynamism of the 1930s, while introducing modern elements to ensure it’s a vibrant, living space. The immersive dining experience is crafted with storytelling in mind. Every plate, every presentation, every performance, and every visual element work together to provide a rich sensory experience. As you savor every bite, you’ll be drawn into the story of Building 22’s past, where Shanghai’s elite once mingled, and where business and culture collided in a harmonious dance of East and West.
The restaurant’s design is deeply inspired by the luxurious and glamorous atmosphere of 1930s Shanghai, blending this golden age with sleek contemporary styles. The fusion of vintage charm with modern aesthetics doesn’t just capture the essence of that time—it brings it back to life. Every corner, every piece of decor, and every element reflects the grandeur that Building 22 once held. It’s more than just a building; it’s a bridge between Shanghai's rich history and its vibrant present.
As you walk through Bund 1930, you'll experience a journey not just through taste but through time. Imagine yourself stepping into the grand hall, your vintage-inspired outfit complementing the setting as you sit down to an extravagant meal, where the past and present coexist in harmony. The restaurant transforms every moment into an unforgettable memory, making you feel as though you’ve entered the high society of Shanghai’s 1930s.
But the story doesn’t stop there. Xuyan's new product line—meticulously curated to embody the essence of the Bund—brings the past into the present. Through this new series, guests will be able to taste not just food, but history. Every dish tells a story, with inspiration drawn from Shanghai’s historical culinary traditions, mixed with contemporary twists. These new offerings highlight the cultural melting pot of Shanghai during the early 20th century—an era when the world’s cultures converged on the Bund, bringing exciting new flavors and influences to the city’s vibrant culinary scene.
Xuyan’s new products aren’t just about food; they are a celebration of Shanghai’s golden age—a tribute to its history, culture, and the remarkable legacy of Building 22. By dining here, you’re not just enjoying a meal—you’re stepping into an era where glamour, history, and storytelling unite to create a truly unforgettable experience.
Xuyan's new series invites you to experience Shanghai’s Bund in its prime—an era that continues to captivate the world. Eat, play, enjoy, and take photos—immerse yourself in the cultural luxury of Shanghai, and uncover the unique stories of Bund 1930. Travel through time and witness the brilliance of the past, all within the walls of this breathtaking historic landmark.
